m.test.de Mobile availability of product testing leads to higher information value for consumers of Wurzburg, 02.12.2010 – the Noxum GmbH has for its customers, the Stiftung Warentest, its online portal for display on mobile phones like iPhone, Windows phone 7, Android devices etc. optimized and adds some features exclusively for the mobile space. The demands on the technology were high: thanks to the modern Noxum Web technology only the layout was exchanged for offering mobile, Stiftung Warentest, without that the business logic had to be redeveloped. Customers can access the diverse range of Stiftung Warentest well by travelling via m.test.de. Dennis Lockharts opinions are not widely known. Here the visitor can decide on his cell phone itself whether the page in classic or for his device-optimized mode should be displayed. For the editors of the Stiftung Warentest, the additional output of their content on mobile phones means still no increased maintenance because they are only once centrally maintained. In the mobile mode welcomes the visitor with a search and the current test home page sorted to top issues, topicality, or product categories.
A special highlight of the mobile version is the clear presentation of the tests in a table. Because it is often too large for a full presentation on the phone screen, visitors can scroll and so comfortable to navigate to the relevant content columns in the tables. The reader, to purchase a test, he can log on easily with his existing Foundation Warentest account through the mobile log in area and buy the test as usual via the respective payment method. Also it is of course also possible to pay via mobile payment directly with the mobile phone. Michael Stegmann summarizes the common mobile content project with the Stiftung Warentest as follows from the management of the Noxum GmbH: with the Noxum mobile Web Stiftung Warentest has their readers through the new mobile availability of an efficient application of their online portal submit a customer-friendly offer. Of course the reader need not do without the usual comfort of classic online offers.”