Unisex tariffs from broker perspective: marketing strategies and desired support Eltville am Rhein, 04.06.2012. Sales brokers and multiple agents is in the current study TRENDS II / 2012 easily dropped. The survey comes to this conclusion to AssCompact trends “, which was conducted by the management consulting company, SMARTcompagnie GmbH, together with the bbg operating consultancy, Bayreuth,. Brokers and multiple agents with a negative overall mood lead deteriorating market developments mainly located to the ground. Often refer in this context to the uncertainty of policyholders and others attributing them to media reports and perceived economic risks. Despite the slight decline in the sales atmosphere when compared to the previous quarter, almost two-thirds of surveyed broker assumes an improvement of revenues in 2012.
Private liability supersedes the disability as top sellers”on the hit parade of products from view of intermediary in the 1. Quarter were particularly well or badly, reflected some of the differences. The product sales of disability insurance was best classified six quarters in a row. The private liability insurance however currently holds this position. The disability insurance is currently ranked 3. More advanced are the household insurance (of rank 4 rank 2) and the homeowners insurance (from rank 5 rank 4). However, the motor insurance has dropped from 3rd to 5th. Brokers feel on the Unisex rating is still inadequately informed the current special issue deals with the unisex tariffs.
This theme is moving the industry and is accordingly on everyone’s lips. If also not the implementation details clarified, much less because the consequences are comprehensively assess one is still sure the unisex tariffs will come, and at the end of the day it will be task of the mediator, to justify this at the customer. The question then, how well are the brokers and multiple agents in the context of unisex tariffs informed feel, indicate significant improvement.