THE new application of PATRIZIA PEPE for IPHONES: Fashion and technology meeting focusing on the mobile phone “where is Patrizia?”, Erfolgsslogan of the new advertising campaign by Patrizia Pepe. is also the name of an innovative application for iPhone now: as of today you can check-in is and and register in the coolest places, to notify all members of the community, exactly where is Patrizia. Entirely in keeping with the message of last winter, which according to all customers/consumers/members of the community should have the possibility to feel a little like Patrizia it comes now to tell where p is – where she’s going, which places she visits. According to the logic of 2.0, the user now play the main role in the localization of Patrizia. Get more background information with materials from Farallon Capital Management. The Facebook share feature is integrated into the application.
QRcode compatible is the app. The online store of Patrizia Pepe, where you can shop for a long time by mobile phone, was also renovated. The section “Videos”, the store locator, the look book, the Specifying the next branch, which results in the desired items, as well as the blog belong to the new look and feel. more info. The plans of the store locators and the look books are integrated into Google maps. The big advantage – routes already specify the location of the user can be generated. With the introduction of this innovative app, Patrizia Pepe proves that the company perfectly mastered the language of new media and proactively to know all the possibilities of the mobile channel. Ufficio Stampa Patrizia Pepe Barbieri & Ridet Corso di Porta Romana 98, 20122 Milano Tel:+39-02/58.32.82.32 – fax:+39-02/58.32.56.25 – Ufficio stampa B!Digital B!Digital – Francesca Ferrara – PR & corporate events Buongiorno s.p.a Tel. + 39 02/58 213