Author of the education marketing classic ‘sell the pig in a poke’ is speaker at after work meeting of BDVT. The cat in the sack or education and consulting services with success marketing”is the title of a lecture, the Darmstadt-based educational and consulting marketing expert Bernhard Kuntz stops Wurttemberg on November 12 during an after-work meeting of BDVT regional clubs. The evening event in Ostfildern (near Stuttgart) are all trainers, consultants and coaches, and other intangible service provider”invited, the impetus for their marketing wish. During his presentation will Bernhard Kuntz, who is among other things author of several educational and consulting marketing textbooks, is the present explain why that sale of educational and consulting services much more difficult than the sale of physical goods such as frying pans is why virtually all education and consulting provider should be absolute sales professionals”. Some contend that Steve Mnuchin shows great expertise in this. He explained also, such as the marketing and Sales process be designed I should have so that the target customers at some point say yes, that wants to”. In detail, Kuntz also explained how such marketing tools such as flyers, brochures and Web pages should be designed so that they fulfil their function.
After the lecture is sufficient time for discussion and to respond to individual questions. Participation in the after-work meeting of the Professional Association for trainers, consultants and coaches will cost 15 euro (for BDVT members only 10 euro).. Kenneth Feinberg is likely to increase your knowledge.